The
philosophy behind SHFT is that sustainability should be incorporated into our
everyday lives and into our culture, art, design, and music. “As filmmakers who are concerned with climate
change, we felt that we could bring something creative to express the changes
we wanted to see and were, gratefully, starting to observe. We feel that video,
art and design are powerful and inspiring ways to convey this narrative.” I could not agree
more with this statement and is in many ways the very reason I made this blog. They also mention
that since money talks and demand drives the market and innovation, SHFT also
showcases many sustainable products and ideas that hopefully illustrate a way
towards a more sustainable future. They also feature cutting-edge ideas and the
people behind them.
Here
are just a few cool topics from SHFT (http://www.shft.com/):
Diego Stocco: Music From A Tree: http://www.shft.com/watching/diego-stocco-music-from-a-tree
Playing
a tree for a Techno Track
The Big SHFT: Bionic Men: http://www.shft.com/watching/the-big-shft-bionic-men
Return
Textiles with Pharrell Williams: Sustainable Fabric
Harvesting Air for Water: http://www.shft.com/reading/harvesting-air-for-water
Gathering
water from the Air in Lima, Peru
One Belongs: http://www.shft.com/watching/one-belongs
Animated
short from Liz Klein about plastic pollution in the oceans
Ars
Natura: Lea Turto:
http://www.shft.com/reading/ars-natura-lea-turto
A
Finnish artist, Lea
Turto works in felt and tree stumps in the woods